"The Conscious Investor" is presented by Nuveen. Ross Baird is the president of Village Capital and the author of the "The Innovation Blind Spot: Why We Back the Wrong Ideas―and What to Do About It." Baird points out that only one percent of start-up investment goes to African Americans, only two percent of capital goes to women, and 80% of all funding goes to only three states. This leaves many entrepreneurs overlooked. Baird says if you are an entrepreneur that wants to change the world think small. He says pick a very specific problem that you see in your job, in your industry, in your neighborhood, and try and be excellent at solving that very specific problem.