Chinese animation is increasingly reaching global audiences. What makes stories rooted in Chinese mythology travel across cultures? In this episode of "Greenlights & Ground Truths", ContentAsia’s Janine Stein speaks with Ding Zhong, director of the animated feature “Into the Mortal World”, about characters anchored in Chinese mythology, his storytelling priorities, and the growing global interest in Chinese animation. He also talks about when AI is helpful – and when it’s a risk. The film, developed from a student short and backed and distributed by Winsing Animation, has screened internationally at festivals including Annecy, MONSTRA Lisbon Animation Festival, and the Wellington Animation and Film Festival. Topics in this episode • Chinese mythology in modern animation • Why emotional storytelling crosses cultures • The global rise of Chinese animated films • AI as a production tool in animation • From student project to feature film Guest: Ding Zhong Director, Into the Mortal World Greenlights & Ground Truths is ContentAsia’s series of conversations with Asia’s creators.